tag:blogger.com,1999:blog-6606798.post2680948804817280175..comments2024-03-27T16:39:43.522+00:00Comments on Liberal England: A limited defence of rebranding the Liberal DemocratsJonathan Calderhttp://www.blogger.com/profile/00730157683743989696noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-6606798.post-64022762664255866612011-11-30T01:27:39.704+00:002011-11-30T01:27:39.704+00:00The party's values and vision are laid out in ...The party's values and vision are laid out in the first page of the constitution. There are some good arguments to be had about the strategy.Frank Littlehttps://www.blogger.com/profile/12447989626809704972noreply@blogger.comtag:blogger.com,1999:blog-6606798.post-9028135657079564992011-11-28T19:10:57.479+00:002011-11-28T19:10:57.479+00:00The basic point here is that the party needs to de...The basic point here is that the party needs to determine its values, vision and strategy - THEN decide how to brand and market itself.<br /><br />The problem with the marketing document leaked to the Mail is that it starts from the standpoint of marketing. But then if you believe that politics is essentially no different to flogging washing powder, this approach must seem natural.<br /><br />It's only when our politicians start arguing about fundamental ideological differences instead of competing to manage the same ideology more efficiently that we'll succeed in restoring meaning, content and popular interest in politics.Simon Titleynoreply@blogger.comtag:blogger.com,1999:blog-6606798.post-80963291669021402342011-11-28T11:59:11.662+00:002011-11-28T11:59:11.662+00:00I think the "most innovative and socially mob...I think the "most innovative and socially mobile" nation comes from Nick or at least perhaps best embodies Nick's vision.<br />I think a huge chunk of that vision includes localism and opposes giantism and centralisation. In order to be innovative, you need loads of people inventing things all the time. In order to be socially mobile, you need to allow the good ideas to go to the top and the bad to the bottom but you've got to have the rich and poor both being able and motivated and believe that they can make their innovative ideas successful.<br />There is a model for it to work in giant and/or centralised states but at the same time its got to come together.<br />For example, Apple was closed off to a lot of third party innovators (apart from app developers), highly centralised yet they were incredibly innovative.<br />Whereas Microsoft were very open, many computer companies run Windows on their computers and almost every company runs microsoft companies.<br />Apple's designs were sleek whereas Microsoft were less sleek.<br />Both innovative but they had a different way of achieving that.Anonymousnoreply@blogger.com