The UK Independence Party is today preparing to change its name as part of a re-branding exercise designed to woo large numbers of Conservatives disaffected with David Cameron.
Nigel Farage is confident that a change of name will help his party win seats in local elections and gain a foothold in the Commons
As part of an assault on the Tories, the ruling executive of the anti-Brussels party is expected to approve plans to promote itself as the Independence Party for the local elections on May 3.
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Monday, February 05, 2007
Rebranding the fruitcakes
The Daily Telegraph reports:
It's just cheating, people will think they are independents. I see they are only going to campaign under the new name, the party title will stay the same.
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