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Sunday, April 19, 2015
The Lib Dem manifesto is the one with the fewest clichés
The people at Polifiller have measured the party manifestos against their database of political clichés. This was compiled with the help of political correspondents, editors and opinion formers.
The exercise produced the following league table:
Conservatives - 200 clichés Labour - 58 clichés UKIP - 51 clichés Greens - 49 clichés Plaid Cymru - 48 clichés Liberal Democrats - 44 clichés SNP - yet to publish
Well done to the writers of the Liberal Democrat manifesto. Among the clichés they let through were "package of measures," "those who need it," "there is more to do" and "a return to boom and bust".